Information about Adfresco

How it works

         


Media Sellers - Create a member profile

Creating a member profile is free.  Once you have signed up and are logged in, click on your name at the top of the page and click on settings to create your company profile.  Upload your company logo and include a summary of your current work description or a business summary.  Every member should have their profile fully completed in order to maintain their membership.

Posting advertising and sponsorship packages on the platform

Adfresco features advertising and sponsorship solutions from media companies, agencies and rights holders. If you would like to feature advertising or sponsorship packages on the platform, please contact us for consideration and let us know what type of listings you would like to post.  You will only be contacted and approved if your media solutions are suitable match for Adfresco and meet our selection criteria.   

Create an online storefront for your media solutions and generate leads

  • Extend your online reach and market your inventory to brands and advertisers.
  • Create unique customized offers that are packaged for small businesses or brands.
  • Create new listings and share on social platforms to drive  engagement and generate leads.
  • Allow media buyers to discover your solutions via category, keyword or map view.
  • Introduce  new ad products or sponsorship offers to a wider audience of buyers.
  • Give your branding solutions more visibility and make them easier to purchase.


"Posting our inventory on Adfresco was a no-brainer.  We’ve directly benefited from multiple ad buys because buyers can search and find our inventory easily. Leveraging the power of Adfresco as another sales funnel was an easy decision."  

Ike Wingate, President of Wingate Media Group


Accept buyer payments through Adfresco or accept payments directly

Adfresco can easily facilitate online payments between buyers and sellers securely using PayPal.  We also allow sellers to accept buyer payments directly without listing prices.

In order for sellers to be able to accept payments through Adfresco, you will need create your listing(s) as "Price listed". You will also have to activate your Paypal  business account in the "payments" page which can be found under your profile settings.  Adfresco charges sellers a 10% commission for successful media placement when using our payment option.  

Adfresco sellers can also choose to accept payments directly.  In these cases, a seller would choose " Request Pricing" when posting their listings and would not need to activate a PayPal account. 


Ratings and Reviews   

Building trust between buyers and sellers is a critical component for successful media placements.  Adfresco ratings and reviews can help sellers build  trust and attract new buyers through positive reviews.  

Ratings and Review will only work if a seller has activated their PayPal account and has selected " Price listed".  Once a Paypal transaction is completed on Adfresco, both buyer and seller can review the other party.  A review consists of;  A positive or negative rating (thumbs up or down) and a free form text comment.  Reviews are visible to everyone on each user's profile page.  A seller's rating (percentage of positive ratings and number of ratings) is also shown on their listing pages.  Online buyer reviews can be a powerful tool in helping media sellers build trust and generate new business from brands and businesses.  They also are a valuable resource for buyers when researching and selecting the right advertising solution for their business.


Helpful tips for Adfresco media sellers

  • Upload one or more relevant, high-quality image for each listing.
  • Distinguish listings with different titles and cover photos for each.
  • Update  listing if the dates or listed price has changed.  
  • Carefully write your listing and articulate the value of your offer. 
  • Create standard offers, discounted offers or time-sensitive event offers. 
  • Share your listings with your own social networks to drive engagement.  Adfresco listings are a great source of content and can easily be shared on Linkedin, Facebook and Twitter.

Follow other members

Follow other members who have interesting media opportunities and get email alerts when they post new listings.

Invite new members to join

As we continue to grow our media vendor network, we encourage all members to invite their colleagues to join our exclusive community.  Please take a moment to invite other media buyers or sellers to join here.